James and Morris Carey & Rebecca Cole
America's favorite home improvement radio team!
Did you know that the home repair and remodeling business accounts for $500 million in radio advertising revenue each year?
Cash in on the super-hot home improvement market by offering your listeners America’s #1 home repair call-in radio program, On The House with the Carey Brothers and Rebecca Cole. On The House is heard on over 200 stations nationwide. The Carey Bros. weekly newspaper column is carried in 150 papers, and the Brothers’ 7th book, Home Maintenance for Dummies, is a best-seller. Their web site, www.onthehouse.com, is among the best of the web in the home improvement genre.
Now celebrating its 18th year, the On The House weekend show (9am to 1pm ET, Saturdays) is a caller-intensive and entertaining show which appeals to both casual listeners and avid do-it-yourselfers. While James and Morris Carey are knowledgeable real-life contractors, and Rebecca Cole is a world renound gardner and decorator, they are also professional radio broadcasters who understand what it takes to do a great show.
Internationally-beloved "funny man" and chef Dom DeLuise cooks up fun each week "In The Kitchen". This sponsorable weekend feature offers yet another sales opportunity.
The Carey Brothers and Rebecca Cole also offer the Tip of the Day program, a fast-paced, 90-second spot that you can play during the week. The Tip of the Day includes an advertising spot that you can use to upsell your weekend advertisers or to promote local home improvement businesses! The Tip of the Day is a great way to extend your Carey Brothers and Rebecca Cole franchise during the entire week, providing your local advertisers with greater frequency and you with greater local advertising revenues!
To optimize the local revenue potential for your station, the Carey Brothers and Rebecca Cole will:
- Voice local commercials and billboards
- Do custom station promos, liners and IDs
- Do live phone appearances on your local programs
- Remote their national program from local home improvement shows and local sponsor events
- Provide income-generating how-to content for your website
- Supply sample sales presentations and prospect lists to help you lock in new sponsors
- Provide line art, logos and photos for your local sales presentations
Simply put, On The House with the Carey Brothers and Rebecca Cole along with the Tip of the Day are the best ways to reach listeners who are interested in home repair and remodeling (and who are ready to spend money with your sponsors!)
Just the facts - Technical info, local commercial inventory, and more! Click here for info:
Program Samples:
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Track 1: Introduction (4.5MB MP3; length 3:56.) Contains an introduction to the On The House program with The Carey Brothers and Rebecca Cole. |
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Track 2: Tip of the Day Program Demo (3.9MB MP3; 8 minutes, 23 seconds long.) Several examples of the 60-second Tip of the Day that you can use to keep your listeners informed and entertained throughout the week! |
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Track 3: On The House Program Demo (36MB MP3; 38 minutes, 41 seconds long.) A full-length On The House episode packed with live call-in requests, prize giveaways, and example advertising spots. |
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